Put a flipbook
on your website.

How to embed a flipbook, step by step

1. Make the flipbook. Upload your PDF (up to 200 MB and 500 pages) and preview it. This part is free. If you haven't done this yet, start with PDF to flipbook.
2. Publish it. Embed code works once the flipbook is published with a plan or Buy just one.
3. Copy the embed code. After publishing, the editor shows the flipbook's link, its embed code and a QR code. Copy the embed code.
4. Paste it into your site. Open the page in your site builder, add an HTML, code or embed block where the flipbook should go, and paste the code into it.
5. Save and check it. Publish the page and look at it on a computer and on a phone. On phones the flipbook shows one page at a time with a swipe. On computers it shows two-page spreads.

Where to paste embed code on common site builders

Almost every site builder has a block for pasting HTML. The name changes, the idea doesn't. Here is where it lives on four common ones, from each company's help pages as of November 2026.

WordPress

In the block editor, add a Custom HTML block: click the Block Inserter, or type /html in a new paragraph and press Enter. Click Edit HTML, paste the embed code, and press Update. Two things to know: WordPress strips iframes from users without permission to post unfiltered HTML, such as Contributors, so ask an administrator if your code disappears. On WordPress.com, tags like iframe need a paid plan with hosting features activated.

Wix

In the Wix Editor, click Add Elements on the left, then Embed Code, then Popular Embeds, and choose Embed HTML. Click the new element, click Enter Code, paste the embed code and click Apply. Wix only shows code that uses HTTPS. If the flipbook looks cut off, Wix suggests changing fixed pixel sizes in the code to 100%.

Squarespace

Edit the page, click Add block or + in the section, and choose Code. Click the pencil icon on the block and paste the embed code into the text field. Squarespace says that adding JavaScript or an iframe to a Code block needs the Core, Plus or Advanced plan.

Shopify

In your Shopify admin, open the content you're editing, click the Show HTML button on its rich text editor, paste the embed code where the flipbook should go, and save.

Other site builders

Look for a block called HTML, Embed, Code or Custom code. If your builder limits embed code to certain plans, its help pages will say so.

Keep the embed working when things change

The embed code points to the flipbook, not to one version of the PDF. When the next catalog, menu or newsletter is ready, replace the PDF in FlipWild. The link, embed, QR code and reading stats stay the same, so the page on your website shows the new pages without you touching it.

If a plan ends, the flipbooks stay saved but their links, and so the embeds, stop working until a plan is picked again.

Protected embed and other controls

• Protected embed (Business): the flipbook opens only on your site, so other sites can't show it by copying your code.
• Password protection (Business): readers need a password to open the flipbook.
• Your own web address (Pro and up): the flipbook's link uses your domain, for example catalog.yourshop.com.
• Unlisted (every plan): only people with the link can open it, it stays off your public page, and search engines skip it.
• Your logo and no badge (Plus and up): Starter flipbooks show a small Made with FlipWild badge. Plus replaces it with your logo and name.

See what readers do on your site

Every plan has a reading report with readers and link taps for each flipbook. Pro adds Advanced Analytics (reads by page, time on page, who read to the end) and Google Analytics (GA4) for page views, page turns and link taps. Business adds countries. More in how to track PDF views.

Embedding without a plan

Buy just one costs $29 once and includes embed code and a QR code for 30 days on a FlipWild link. It shows text and images only, with no web links or video. It also comes as a download to keep: upload the folder to your own site and link to it there. For ongoing use, plans start at $15 a month billed yearly or $19 month to month. See the pricing page. Want buttons, video or forms added for you? Our done-for-you service can set it up, and the catalog example shows a finished flipbook.